Gastronomic Recipe Book

Paiz

Gastronomic Recipe Book

Gastronomic Recipe Book imagen

The Challenge

To introduce premium US meat cuts for Paiz Central America.

What we did

We directed a campaign to present all the premium cuts that Paiz has to offer, through a series of delicious recipes created to make the consumers grill masters. This project was created under the concept “Súpper Parrilleros”, positioning the brand as one of the main ones in the region.

The main goal for this campaign was to bring the Master Grill Chef that all customers have in them, and to make them take their grilling experience to the next level.

See other work

close
Gastronomic Recipe Book imagen