Redescúbrete consciente

Café Nahual is a brand of coffee from Guatemala City. For their launch, we created a digital campaign based off their concept “Redescúbrete Consciente” (Rediscover Yourself). We visited Guatemala’s most ancient and gorgeous places, to know more about our roots and how that affected the way we like to drink coffee. For the digital content we went for a young, modern and fashion forward take, creating a series of powerful photos, copywriting and a cohesive concept full of inspiring landscapes and great people.